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Financial Advertising Regulations: Be Compliant While Earning Clients

Online advertisements are one of the best ways to draw in qualified clients, even in the highly-regulated finance industry. You just need to be careful and follow the...

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Defining the Target Audience for Your Finance Company

You can’t please everyone, nor should you try. Finance companies are no exception. Without taking the time to identify the characteristics of your ideal customer, you’re more likely...

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Goldilocks Effect: Google Ads Keywords that are ‘Just Right’

Put yourself in Goldilocks’ shoes, if Goldilocks were a business owner in the 21st century. You’re looking to expand your online presence and earn more clients, and you’ve...

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Lawyers, here’s how to make your website mobile-friendly

It’s a must, not a plus You might have heard that Google is retiring its Mobile-Friendly Test tool soon, but don’t think that means you’re out of the...

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How to Make Virtual Consultations More Personal

Connecting with clients via video conferencing has been more challenging than many attorneys expected. These days, we’re all realizing exactly how important one’s physical presence is to effective...

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How to Grow Your Law Firm Sustainably

Thousands of law firms across the country are facing enormous growth challenges. They’re having trouble competing with other firms, struggling to acquire new clients, and are much too...

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Impact of COVID-19 on Law Firms: Looking Back, Moving Forward

The legal industry of March 2021 looks (and functions) much differently than that of March 2020. In the year since the World Health Organization and President Donald Trump...

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Off-Site SEO: What is it?

Off-page SEO is any SEO practice that occurs away from your site. That’s different from on-site SEO, which is anything that you do directly to your website. Backlinks...

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Choosing the Best CMS for Your Law Firm

Managing your website is a crucial part of your business because it helps potential clients find you. One of the most important elements of building a great website...

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What is On-Site SEO?

What is on-site SEO? On-site SEO is the practice of optimizing elements on your website to improve your visibility on Google. When you hire an SEO marketing agency...

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4 Reasons to Invest in Law Firm Growth Strategies

Every sector in the legal industry has felt the effects of COVID-19. As the role of legal operations in a post-pandemic world remains somewhat hazy, one thing remains...

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Why Bad Reviews Are Good for Your Business

We get it: online reviews are tricky. They’re almost like a game of Battleship. You have to tread carefully and provide all your services perfectly without a flaw,...

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