Category: SEO


Organic or Paid Marketing? Deciding the Best Strategy for Your Law Firm

As a law firm, you know that where you spend your advertising money is vitally important to growth and success. However, deciding between paid or organic advertising requires...

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The March 2024 Google Core and Spam Policy Updates: A Unified Approach to Quality

Google announced a pivotal core update alongside a significant revision of its spam policy this month (March, 2024), setting a new benchmark for content quality and integrity across...

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Achieve Long-Term Growth for Your Firm: Download Our Whitepaper Today

EverSpark has spoken with dozens of lawyers over the past 12 months. In these anomalous and ever-changing times, the concern they share is how to grow their firms...

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Navigating SEO for Law Firms: A Comparative Analysis of Ahrefs vs. SEMrush Authority Scores

In the rapidly evolving domain of SEO, the selection and application of analytical tools and metrics are crucial for assessing the performance and progression of websites. Among these,...

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What is On-Site SEO?

What is on-site SEO? On-site SEO is the practice of optimizing elements on your website to improve your visibility on Google. When you hire an SEO marketing agency...

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